So you already know that a great digital marketing strategy requires you to be online, be social, and be active. To get the brand exposure you’re looking for, you should be posting regularly to your own website and social media platforms, not to mention taking part in online conversations regarding your industry and your customers….
From “it takes up too much time” to “no one would ever follow us,” there are plenty of excuses for why businesses don’t benefit from social media. That said, social marketing can be a super-lucrative (and low-cost) way to gain exposure and connect with customers. If you’ve ever used one of these excuses, just know:…
When it comes to online marketing trends, they tend to move pretty quickly. And if you’re not able to adapt to new trends and best practices, you could be missing out on some significant opportunities for growing your business. Here are the biggest trends we’ve been seeing in the world of online marketing this year…
With so many social media users out there – in fact there are more than 1.82 billion users across platforms worldwide – if your business isn’t getting social, it’s missing a huge opportunity. But many businesses are intimidated by the idea of social media because they’re not sure how to create engagement and not sold…
Yoast sure has grown up a bit since our last post about setting up WordPress SEO by Yoast! With all the changes that have happened, it’s time to review the process of configuring the plugin to help ensure SEO perfection. Here’s the run-down.
Constant innovation is the key to staying relevant, and at NeONBRAND, that’s exactly what we’re doing when it comes to putting your website over the top (of awesome)! We’re stoked to announce a little something we’ve been working on bringing our customers: drone videography service. Not sure if drone photography and videography are what you…
You already know that social media should be a big part of your overall marketing and branding strategy, but many businesses get confused when it comes to turning Las Vegas social media engagement into real-life, real-world engagement with customers. You might be posting regularly and incorporating social media into campaigns and promotions, but if you’re…
So you think you’ve got a successful marketing plan. Awesome blog content? Check. Search engine optimization? You betcha. Social media strategy? Uh oh. These days, if social media isn’t a component – and a big component of your marketing strategy, you’re not only missing out on some awesome, low-cost customer opportunities, but you might even…
So you’re ready to get social but you’re not sure what to post? We get it; it can be a little intimidating when you plunge into the social scene. But your business has a whole lot to gain by conversing with customers (and soon-to-be customers) online; not only will you gain brand exposure, but you’ll…
So you’ve created a stellar business blog and you’re swiftly gaining some SEO love. But are you engaging your customers effectively? A good blog can be a conversation starter and give you a touch point to your customers (and potential customers). That’s why comments are key to your blog. Get more comments! Here are a…
If you own a business, you already know that blogging isn’t just a cool way to communicate with your customers; it’s an imperative part of a social media strategy, digital marketing initiative, and a huge way to improve your search engine optimization marketing. In fact, your business blog can be the absolute most cost-effective way…
You’ve heard all the talk about WordPress: you know it’s the tool to help you self-publish your web content and get you the search engine ranking results you’ve been looking for. You know that it’ll help you engage your customers and win more customers through online engagement. But you don’t know what you’re doing. Cheer…
Around here we build all of our sites to handle 99.99999% of all updates that come along, including updates to the WordPress core, themes and plugins. We do that by making sure we follow a strict programming structure that will comply with those updates, like using child themes and not modifying anything in plugin files. This is…
So you’re finally using WordPress – Awesome! WordPress is absolutely the best tool out there for self-publishing. Even if you’re new to the platform, you probably know that WordPress originated as a blog platform. Although it’s evolved to much more, its blogging capabilities are pretty stellar. In fact, there’s hardly anything that you can’t do…
If you thought Google was your friend, you’re right – but only if you happen to have a mobile-friendly website. Or at least that’s how it’s going to be later this month. That’s right, Google has announced that, come April 21, those non-mobile friendly sites will be sent to the back of the line, so…
Looking to mobile-optimize your site? Good. We already told you about Google’s new plot to destroy the non-mobile-optimized website (okay, maybe it’s not as malicious as that), but just because you have a mobile version of your site doesn’t mean you’re out of the proverbial woods (or even off Google’s blacklist). In fact, your mobile…
Today we had a great Social Media Meetup with a bunch of awesome attendees! Thanks to all who came. Here’s a little link roundup on the things we discussed: Hopefully, everyone got a thing or two from the Meetup! Let us know if you have any questions about the things we discussed. And thanks to…
Let’s be honest; you’re good at your business, but you might not be good at everything it takes to run that business. After all, you likely didn’t get into your business because you had a love of overhead and management. As we’ve worked with businesses of all sizes, one thing we’ve learned is that business…
Tricks aren’t just for kids when it comes to April Fools Day internet pranks. In fact, the first of April could be the perfect time to connect with your customers – and generate some great conversation online. Take a hint from some of the heavy hitters online; these are some of our favorite April Fools…
Web design isn’t just for looks. If you own a business, you already know how important it is to have an attractive, user-friendly website with which you can interact with your customers, provide product and service information and even make sales. Great tips for website design can help make all our lives a little easier. But…
Let’s talk call to action. Let’s be honest; you don’t have a business website just because you got bored one day and thought you’d try your hand at web development. Businesses spend big bucks on websites because they’re an extremely efficient way to market, sell, and produce business leads. Not to mention that these days,…
One of the things we deal with on a regular basis is getting access to Social Media accounts for businesses. There are nuances to each of the different social networks that make accomplishing such a task nearly impossible at times. The biggest goal we have when setting these things up is making sure the clients…
In our previous posts we’ve shown you where to find affordable images and how to optimize images for the web. Now we know there are a lot of times when you want to take those awesomely optimized photos and add a bit of your own flavor to it, but let’s face it: who has time to…
Or at least the ridiculously overpriced ones. You know as well as we do: a good article is only as good as the photos used to illustrate it. That’s why finding attractive, interesting and captivating photos (that don’t require taking out a second mortgage on your home) is a huge part of any effective website or content…
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