fbpx

Marketing Strategy Introduction

See how NeONBRAND can help with your Consulting Needs!

Effective marketing doesn’t just happen – though we, like you, sure wish it did. Marketing takes planning and effort, and that strategy can really make or break your marketing efforts. When you’re building a strategy, there are a lot of things you have to consider. An effective strategy answers these primary questions:

  • Who is your audience?
  • Where can you reach them?
  • How can you reach them?
  • What step do you want that audience to take?
  • How can you make them take the step?

These days, marketing isn’t just about advertising. At NeONBRAND, we specialize in creating digital marketing strategies that integrate all forms of media, from your website to your blog to your social media platforms and email campaigns. Each piece of your marketing plan has to work harmoniously with the others.

Your strategy should always be true to your brand. Regardless of whether you’re designing a website or posting on social media, the integrity of your brand is at stake. That’s why it’s important that your strategy reinforces your brand and keeps your messaging consistent.

Whether you’re a marketing pro or just dipping your foot in the water, we’ve got some killer tips and tricks on building and executing an effective strategy. Building a marketing strategy can be intimidating, but with the right expertise, your business has got this in the bag.

How To Find Keywords for My Business: You Asked, We Answered

How To Find Keywords for My Business: You Asked, We Answered

Reading Time: 4 minutes

As content marketing and search engine optimization (SEO) become increasingly important for businesses of all sizes, understanding how to find the right keywords and how to use them is critical. Keywords are words or phrases used by people searching for information online.  By understanding which keywords people are using in their searches, businesses can create … Continued

How to Optimize Your Google Business Profile for Las Vegas Doctors

How to Optimize Your Google Business Profile for Las Vegas Doctors

Reading Time: 4 minutes

If you’re a Las Vegas doctor, you can increase client flow by optimizing your Google Business Profile (GBP). You’ll start appearing high in local searches for visiting tourists and residents when you optimize your Google Business Profile. A free GBP displays you on Google results and maps whenever someone searches for your business name OR … Continued

Advice for Marketing During Recessions: Time To Double Down?

Advice for Marketing During Recessions: Time To Double Down?

Reading Time: 4 minutes

Given the uncertainty about an economic recovery, many businesses are asking themselves whether the risk of holding the line on marketing budgets is greater than the risk of reducing those budgets. But marketing during a recession is not a luxury — it’s a necessity. Effective marketing can help you grow your business and weather the … Continued

How to Pitch Your Meetup to Journalists

How to Pitch Your Meetup to Journalists

Reading Time: 4 minutes

Want to get media attention for your Meetup group? Here are a few tips to help you find and pitch to journalists so you can use that exposure to grow your group.

The Digital Marketing Trends that will Rule 2016

The Digital Marketing Trends that will Rule 2016

Reading Time: 3 minutes

It’s a new year, and that often means a new game plan for your business. Whether you’re looking to kick butt this year or just match your stellar year in 2015, a new year presents the perfect opportunity to up your digital marketing game. And we’ve got just the way(s) to do it. Here are … Continued

4 Ways to Take “The Force” Into Your Digital Marketing Strategy

4 Ways to Take “The Force” Into Your Digital Marketing Strategy

Reading Time: 2 minutes

If you’re currently standing in line waiting to see Star Wars: The Force Awakens, well, we can’t say we’re not surprised. For the better part of a year, Star Wars pandemonium has awakened, well everywhere. And when it comes to truly making a mark on digital marketing, the beloved franchise really knows what it’s doing. … Continued