Top 17 Social Skills Needed For Social Media Marketing
There are a lot of different skills needed to be an excellent social media marketer. Here are 17 of the top skills.
Social Media Information
Your college roommates are on Facebook. So are your kids, your employees and, most likely, even your 95-year-old grandmother. Guess who else is trolling around social media? Your customers. That’s why any good marketing strategy incorporates a plan.
In a nutshell, social media marketing is the process whereby you gain web traffic through platforms like Facebook, LinkedIn, Twitter, Instagram… the list goes on and on. In laymen speak, social media marketing is about getting eyeballs on your brand and translating those eyeballs to actual sales. Awesome idea, right?
If you’ve ever spent time on a social network (and it’s okay to admit if you’ve spent a little too much time), you know that content needs to be intriguing to stand out. That’s why businesses can get a little intimidated when it comes to building their business’s social strategy. But it’s is no different than traditional marketing; you’re still trying to create a message that resonates with your customers and deliver it to those customers in an interesting, provocative, humorous or all-out crazy way.
At NeONBRAND, what we love about social media marketing is that creativity has no bounds. Taking your content to the next level is what it’s all about, from video marketing to contests and promotions to offline “social” events. Whether you’ve got a firm handle on the world of social media or whether you’re “socially” impaired, we’ve got the tips and tricks you need to start out – or to really step up your social game.
Why Social Media Engagement Isn’t That Important
Social media engagement might not be as important as you think it is. Here are the metrics you should be tracking.
Social Media Doesn’t Work!
Does social media really not work or… are you possibly doing it wrong? Social Media is just that, social. You can do it!
Social Media Strategy Creation Tips
Figuring out your social media strategy is extremely important. These tips will help point you in the right direction!
Is Facebook worth the effort?
Facebook is an exceptional way to reach potential customers. Don’t be a naysayer… Facebook is for you.
Improve Your Digital Marketing by Taking It Offline
Offline work is not necessarily more valuable than digital work, but it does provide really great content for your digital efforts!
How to Create and Set Up Your Facebook Business Manager
Setting up a Facebook Business Manager account can be confusing… let us break it down for you.
Using Human Emotion and Video to Engage Your Audience
People like people, even when they’re on social media. Make sure your social efforts feature a human element and the engagement will follow.
Why We Love Hootsuite
Hootsuite isn’t anything new, they’re actually quite old as far as social tools are concerned… but they’re as freaking awesome as ever.
What are the Facebook Audience Types? (With Video)
The proper use of Facebook Audiences are critical to the success of your social media advertising campaign.
Is your Facebook Business Page worth the effort?
Facebook Business Pages have the ability to grow your business more than ever before, as long as you know where to look.
Facebook’s Ad Targeting Has Changed – The Scoop
Facebook is dropping all ad targeting options that rely on 3rd party data. Here’s what that means for your business and what you should do about it.
My Ads Are Getting Clicks, But I’m Not Selling Anything
Facebook’s advertising platform is one of the most efficient marketing methods available to modern businesses, but if your ads aren’t selling anything, it doesn’t do you much good. Here’s what to do when your ads are getting clicked, but noone is buying.
What Net Neutrality Might Mean for Online Businesses
I don’t know what’s going to happen without net neutrality, but I do know how to adapt to changes in the online landscape. Here’s how to make sure your business keeps killing it online, no matter what happens.
25 Free Ways to Drive More Website Traffic (Plus 10 More Cost Effective Methods)
With 25 free ways to build up website traffic and 10 more strategies that are worth the investment, this post is the ultimate traffic building guide.
Twitter Expands Character Limit to a Whopping 280 Characters!
If you’ve logged into Twitter lately, you might have noticed an important change to the size of tweets. Twitter just rolled out 280 character limits!
Facebook Blueprint Blew My Mind
As a long-time professional at social media, I didn’t think there was much more I could learn. The free marketing courses from Facebook Blueprint proved me wrong. Here’s what I found:
Do Facebook Likes Still Matter?
In social media marketing, do Facebook likes even matter anymore? NeONBRAND’s resident social media expert answers the all-important marketing question of Facebook likes.
Facebook SEO & How to Rank on Facebook
Facebook search is growing in importance, and Facebook SEO is going to be a thing very soon. It’s time to start thinking about how to rank on Facebook.
An Introduction to Facebook Messenger Chatbots
Facebook Messenger chatbots may seem like a novelty, but if your business doesn’t start learning now, you’re going to be way behind. Here’s why chatbots are so important for your business, and how to get started now:
Twitter 101: This is How We Do
Trying to figure out this whole Twitter thing? Especially for social media marketing? Don’t worry. Here’s Twitter 101 for Marketers.
Keeping it Real – You Can’t Automate Humanity
In the age of automation, it can be easy to over-automate. Keep things real by only automating things that provide a true benefit to users.
Make the Choice: Which Social Networks Do You Need?
With so many options, how does one know which social networks will be the most beneficial to your business?
How To Build a Successful Social Media Strategy
Social media marketing is a massive topic, but this guide from NeONBRAND will help you start an intelligent social media strategy today.