NeONBRAND Marketing & Business Development Experts
Contact Us
Site Navigation
  • Home
  • Learn More
    • Team
    • Ebooks
    • Digital Marketing Dictionary
    • About NeONBRAND
    • Easy Edit Websites
    • Google SEO, What is it and why should you care?
    • SEO Ranking Factors
    • Apps
    • Tips, Tricks, Tutorials
  • Services
    • Business Consulting
    • Digital Marketing
      • Retail Services
      • Dental Industry
      • Hotel Industry
      • Medical Industry
    • Search Engine Optimization
    • Social Media
    • Website Development
      • Laravel App Development
      • Custom Application Development
      • WooCommerce Development
    • Video Marketing
    • Traditional Advertising
    • Local Business SEO
    • Mobile Optimization
  • Portfolio
  • Blog
    • Marketing Strategy
    • Search Engine Optimization (SEO Guide)
    • Social Media Marketing
    • Web Development
    • Website Design
    • The Kurt & Kenny Podcast!
  • Contact Us
    • Las Vegas
    • St. George, UT
    • Provo, UT
    • Cedar City, UT

Improve Site Security and Search Rankings

Originally posted: August 16, 2014 by Kenny Eliason. Leave a comment
Improve Site Security
Get Updates to Your Inbox!

You're here » Home » SEO » Improve Site Security and Search Rankings

Reading Time: 2 minutes

Improve Site SecurityMany people don’t correlate site security with search engine rankings, but Google officials recently announced they are going to include site security measures among algorithm considerations for ranking sites. Google officials this month announced they are going to add SSL and HTTPS security protocols to the algorithm ranking signals that ultimately will improve the site rankings for websites utilizing them. That doesn’t mean your site suddenly will be at the top page of search engine rankings for Google, but it does mean that is you don’t use SSL or HTTPS security protocols, your site likely will rank lower than competitors who do use the security protocols.

Site Security: Ranking Signals Boost Google Search Results

Google’s algorithms depend on ranking signals to help determine how high a website should be ranked for paid and organic search engine results. Among common signals used are meta tags and meta descriptions, geographic location, categorization, demographics and other factors. Internal link ratios, authority and trust also are common signals used by Google and other search engines to rank webpage results. The signals also can include keywords, but relying solely on keywords to improve Google search engine rankings can be costly and fruitless at the same time.

Site Security: Each Page Must Have SSL/HTTPS for Rankings Boost

Just because you already have security protocols in place on your website doesn’t mean you will benefit from improved page rankings. Most people only have checkout pages and others that collect information from consumers protected, and only those pages will receive the benefit of additional rankings boosts. Each page must have security protection for it to gain the rankings boost. If your site is fully secured and every page is protected by security protocols, you will be well ahead of the competition. But if you don’t have every page protected, any competitors who do will gain that additional rankings benefit and possibly take away some of your market share.

How much emphasis do you place on fully securing each page on your website?

  • Twitter
  • Facebook
  • Pinterest
  • LinkedIn
Published: August 16, 2014
Updated: November 13, 2017
Headline: Improve Site Security and Search Rankings
Image: 2 Way SSL Height: 484 Width: 640

Image: Improve Site Security Height: 4000 Width: 6000

Publisher: NeONBRAND
https://neonbrand.com/app/themes/neonbrand/dist/images/logo-gray_4f9cf691.png 98 120

« Landing Page Basics for Better SEO
Google ‘Pigeon’ Update Rewards Local Marketing »

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

About the Author
Kenny Eliason
Kenny Eliason
Having grown up the son of a marketer, the skills of the trade are pumping through his blood. When you couple that with his programming and computer knowledge, you get an explosive combination. Kenny has been an avid digital marketer for over 9 years now, often being the first to recognize the hottest trends coming to the market. In his free time, Kenny loves downhill mountain biking. He calls it his "old man sport" since BMX was what he did as a teenager and it's not quite as easy to ride those little bikes anymore. Kenny is also a huge technology enthusiast, specifically when it comes to Apple products - did someone say, fanboy? Those close to him are often asking for help solving tech-related problems which often results with them saying, "man, you can fix anything!"
Recommended Articles
  • 6 Tips to Improve Your Search Engine Optimization
    Sep 28, 2016Kenny Eliason
  • Infographic: 6 Tips To Improve Your Search Engine Optimization
    Sep 1, 2016Kristen Radford
  • Yoast SEO Optimization WordPress Plugin
    Jul 20, 2016Kenny Eliason
  • Home
  • Business Consulting
  • Website Design
  • Custom Application Development
  • Search Engine Optimization
  • Social Media
  • Digital Marketing
  • Video Marketing
  • Email Marketing
  • WooCommerce Development
  • Retail Marketing
  • Dentist Marketing
  • Hotel Marketing
  • Medical Marketing
  • Traditional Advertising
NeONBRAND Newsletter
Don't live with FOMO. Get subscribed to our newsletter and never worry about missing the awesomeness ever again.
(702) 706-NeON
  • Las Vegas, NV
  • St. George, UT
  • Cedar City, UT
  • Provo, UT
  • NW Las Vegas, NV
  • Sitemap
  • © 2019 NeONBRAND. All Rights Reserved.