A Cool Little Facebook Helper

Reading Time: 2 minutes

This is such an awesome tip! And it really works. If you have more than 100 friends on Facebook, this will save you a TON of time. How to Select all your Facebook Friends at Once. Marketing to your friends on Facebook can get annoying fast – legging groups come to mind immediately – but there … Continued

Social Media is Made of People

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Facebook isn’t a website. Okay, technically Facebook.com is a website, but that’s not what makes Facebook so powerful. The essence of Facebook, the thing that makes it worth billions of dollars and helps it dominate a full 22% of the world’s internet usage, is this: Facebook is people. Twitter is people, too. Social media websites … Continued

Prepare to Scrape Your Jaw Off the Floor

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Did you see that? Social media might be the biggest shift since the industrial revolution. Some companies dismiss social media as a fad, but take a look at these numbers: Let’s talk about Gen Y (AKA Millennials) 50% of the world’s population under 30 years old. That means that there are a lot of people … Continued

When is a Social Media Just a Buzzword?

When is a Social Media Just a Buzzword?

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Here’s the thing about social media marketing: It only works when you do. If marketing was easy, businesses wouldn’t spend billions of dollars every year hiring agencies like us to help them get the word out. Starting a successful business looks easy. Until you do it. In a free market, anyone can start a business. That … Continued

The Social Media Gold Standard – Value

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Social media marketing strategy involves more than Tweeting a link and raking in the money, as more businesses discover every day. DIY marketing is cost effective, but there’s a major learning curve. It turns out that social media strategy actually requires some, well, strategizing. Just like every other kind of marketing ever, the world of social … Continued

Creating and Consuming Media – Where’s the Balance?

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An integral part of creating great media is consuming great media. However: There has to be a balance. Spend too much time looking at other people’s work, and you’ll end up neglecting your own work, and possibly even suppressing your own creativity. Then again, if you work in a bubble without seeing what else is … Continued