Social Media Creativity

Now more than ever, traditional media outlets are embracing social media as a way to generate story leads, increase site traffic and create conversations with readers. At Social Media Brasil, the largest social media conference in Brazil, There were six social media tips presented by Erica Swallow for traditional media outlets looking to either initiate or evaluate their social media strategy. Each tip is general enough to apply to any news organization, but can be tailored to fit a particular company as well. These tips can help you enhance your social media presence.

Those 6 tips are:

  • Share Content
  • Curate Conversations
  • Engage Audiences
  • Promote Your Presence
  • Customize the Experience
  • Track Everything

For a more expanded view of these tips, along with a slideshow presentation, click here.