Information on the Move: Infographic vs. Infogif

Information on the Move: Infographic vs. Infogif

Reading Time: 2 minutes

Information is thrown at us in so many shapes and forms these days that we are on overload. This poses a problem for us in receiving information because it is all vying for our attention. The challenge for those who want us to pay attention to their information is to make the information they throw at … Continued

Tracking Search Engine Site Referrals

Tracking Search Engine Site Referrals

Reading Time: 2 minutes

Most businesses now must have a presence online in order to extend their marketing reach and draw in the maximum amount of potential customers, clients and others. But when using search engine marketing (SEO) strategies and tactics, many modern marketers make the mistake of not tracking the types of traffic their SEO campaigns are bringing … Continued

Beware of SEO Spammers!

Beware of SEO Spammers!

Reading Time: 4 minutes

Few things get under my skin, and even fewer things get under my skin so much that I have to write about them. But guys who use spam to acquire leads… grrr…. From time to time our clients forward me what appear to be very real emails that they received, in the which claim to … Continued

Article Submission as SEO Technique – Can It Still Work for You?

Article Submission as SEO Technique – Can It Still Work for You?

Reading Time: 2 minutes

Article submission as an organic SEO technique can still work, sort of. The old days of submitting articles to a bunch to e-zines are over. Article submission websites as they became much less effective after some of the more recent Google updates. There are ways to make article submission, in a somewhat different outfit, work, … Continued

The Why and How of White Paper Writing: Tips for Success

The Why and How of White Paper Writing: Tips for Success

Reading Time: 3 minutes

The term “white paper” used to refer to a government document designed to explain certain governmental policies.  Over time however, the term has come to refer to a document that explains pretty much anything, most often something that someone is trying to sell.  To this effect, it has become a powerful marketing tool in many … Continued

How to do White Hat Link Building – With a Little Black Hat Too

How to do White Hat Link Building – With a Little Black Hat Too

Reading Time: 7 minutes

I don’t need SEO! In a perfect world, there is no need for search engine optimization. That’s right, no need. That’s because in a perfect world your website would be so incredibly popular and be full of awesome content that you would naturally rank for the terms that are important to the success of your … Continued

Building Links Part 2: Track the Money Honey

Building Links Part 2: Track the Money Honey

Reading Time: 2 minutes

We’ve established that link building has changed.  It has to be done differently.  We have yet to discuss one of the changes that needs the most attention however.  It is now imperative to track where links come from, and not just for penalty purposes.  Of course if you have tons of links to your page … Continued

Building Links Part 1: The New World of Link Building – Broken Links

Building Links Part 1: The New World of Link Building – Broken Links

Reading Time: 3 minutes

Some are saying link building is thing of the past, but that isn’t entirely true. In fact, link building is as important as it ever was, but for different reasons. There is a different ideology behind successful link building these days, and it has to be handled differently to account for that. Out with the Old … Continued

SEO That Lasts

SEO That Lasts

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SEO is going to change. It is a changing world, and Google makes certain SEO “rules” change multiple times in any given year. The question is how are you going to keep up? I mean, you can’t revamp your website every time a new algorithm comes out, right? You could, but then the whole point … Continued

The Ultimate Guide to Setting Up WordPress SEO by Yoast Plugin

The Ultimate Guide to Setting Up WordPress SEO by Yoast Plugin

Reading Time: 5 minutes

NEWLY UPDATED GUIDE FOR VERSION 2.2.1 Here we will review all of the default settings to use with the WordPress SEO by Yoast Plugin (Version 1.5.2.8). A lot of the settings have great explanations right under it, so I’ll try to keep my notes specific only to things that can’t be found on the plugin already. WordPress … Continued

SEO Challenges in the New Year

SEO Challenges in the New Year

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The new year is bringing with it new SEO challenges. What is coming and what is a business to do about it? Embrace the changes. Adjust. Realize that the work required will ultimately result in better content and a better World Wide Web. This all translates into better income, but it is going to take … Continued

Better Content for SEO

Better Content for SEO

Reading Time: 2 minutes

With all the changes 2013 brought to SEO, the same theme runs through them all. Content is king. Better content for SEO means a few different things. Some will not have to change a thing. They may have always focused on content and those few are set. Others will be in big trouble. They worried … Continued

How to Set Up Google Webmaster Tools

How to Set Up Google Webmaster Tools

Reading Time: 6 minutes

Looking to add your website to Google but not sure where to start? Google has provided a pretty awesome tool for making sure your site is indexed in the search engines, as well as providing tons of information about the health of your website in regards to your search engine rankings. What tool is that … Continued

Five Keys to Successful Content Marketing

Five Keys to Successful Content Marketing

Reading Time: < 1 minute

Is 2014 the year of content marketing for your business? If it isn’t, maybe it should be! As digital marketing continues to expand and evolve, it’s all about content. But developing a content marketing strategy that’s effective as well as adaptable can be intimidating. That’s why we’re simplifying the process for you. By integrating these … Continued

Managed WordPress Hosting – Before and After WPEngine

Managed WordPress Hosting – Before and After WPEngine

Reading Time: 2 minutes

As Las Vegas SEO specialists, page load speed is a metric we are constantly monitoring. We use many caching, image optimization, and minimization techniques in order to help load a website as quickly as possible. Google is paying attention to this as well, as Matt Cutts has previously stated. There are lots of ways to … Continued

All You Want for Christmas is a Good SEO Company!

All You Want for Christmas is a Good SEO Company!

Reading Time: 2 minutes

If you’re like most businesses, you’ve likely got SEO on your radar. But simply keeping up with business demands can be enough to keep you and your staff busy, while resources that can be allocated to improving your SEO may be scarce. If a good SEO company is on your Christmas list but doesn’t seem … Continued

Why You Need SEO: Seven Reasons

Why You Need SEO: Seven Reasons

Reading Time: 2 minutes

If you’re busy deciding on your holiday wishes, be sure that SEO is at the top of your list – so that your website can be at the top of some other very important lists! Search engine optimization should be a big part of your overall marketing strategy, so if you haven’t incorporated it yet, … Continued

SEO Techniques for 2016

SEO Techniques for 2016

Reading Time: 3 minutes

SEO techniques come in all different shapes and sizes, and beyond that they are constantly evolving. Through our research, the number one thing we have realized is that with Google, quality is key. If you can deliver a high-quality website with unique content, images, and design, Google will reward you accordingly. The same goes for … Continued

SEO Flow Chart

SEO Flow Chart

Reading Time: 2 minutes

With all good Search Engine Optimization, it’s good to have a flow chart to help direct your efforts. We tried to come up with all the work we perform on a website to help it rank better and have divided our efforts into four main focus areas. SEO Flow Chart Website Design: This is a … Continued

Three Ways to Improve Your Local Search Engine Marketing

Three Ways to Improve Your Local Search Engine Marketing

Reading Time: 2 minutes

If it’s been awhile since you’ve assessed your local search engine marketing tactics, it may be time for a spring – er, fall – cleaning! You don’t have to be an experienced business owner to know that there’s a lot of competition out there – no matter what industry you’re in. Employing smart, innovative local … Continued

Get Some Google Love: Link Building and Content Marketing

Get Some Google Love: Link Building and Content Marketing

Reading Time: 2 minutes

If you’ve ever read the jumbled, almost incoherent content that is more than obviously intended to promote a big heap of SEO keywords, you likely already know that link-building, as the means to an SEO-ranking end, doesn’t resonate too well with your core audience. This ≠ Google Love. That’s because traditional link-building focuses only on … Continued

Google Case Note Review

Google Case Note Review

Reading Time: 5 minutes

Arguments can be made for Google being a one business company or a company practicing related diversification. I will discuss the reasons that suggest Google has structured both ways and then offer my personal opinion on how I think Google is structured. Google as a one business company Although Google has many different services, they … Continued