Your SEO New Year’s Resolutions

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Are you trying to get off the couch and exercise more? Are you finally quitting smoking? How about adding money to that stock account or 401(k)? If you’re like most of us, you’re likely reflecting on the past year and determining how you can improve in the year to come. But if you run a … Continued

How to Reduce Website Bounce Rate

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Got a great home page for your business’s web site? Well, it may not matter so much to your potential customers. While we’re the first to say that image is everything in web marketing, customers may never see that brilliant intro that graces your site’s home page. Why? Social media is one of the main … Continued

Pubcon Takeaways

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Last week I had the privilege of attending one of the longest running digital marketing conferences right here in Las Vegas. Pubcon is an annual event that covers everything SEO and Social Media related. I had a great time and learned tons of really great things. We just finished our Monthly SEO Meetup and covered … Continued

5 SEO Trends You Need to Know This Year

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Just when you think you’ve mastered the art of search engine optimization, the game changes. With search engines constantly refining (and sometimes, redefining) their algorithms and parameters, SEO has become a constantly evolving art. In fact, SEO methods of today are starkly different than in past years. Here are the trends that are making waves … Continued

How to Get More Comments on Your Blog: 5 Tips

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So you’ve created a stellar business blog and you’re swiftly gaining some SEO love. But are you engaging your customers effectively? A good blog can be a conversation starter and give you a touch point to your customers (and potential customers). That’s why comments are key to your blog. Get more comments! Here are a … Continued

Tips for a Stellar Business Blog

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If you own a business, you already know that blogging isn’t just a cool way to communicate with your customers; it’s an imperative part of a social media strategy, digital marketing initiative, and a huge way to improve your search engine optimization marketing. In fact, your business blog can be the absolute most cost-effective way … Continued

Beware the Wrath of Google!

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If you thought Google was your friend, you’re right – but only if you happen to have a mobile-friendly website. Or at least that’s how it’s going to be later this month. That’s right, Google has announced that, come April 21, those non-mobile friendly sites will be sent to the back of the line, so … Continued

Mobile Optimization: 5 Tragic Mistakes

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Looking to mobile-optimize your site? Good. We already told you about Google’s new plot to destroy the non-mobile-optimized website (okay, maybe it’s not as malicious as that), but just because you have a mobile version of your site doesn’t mean you’re out of the proverbial woods (or even off Google’s blacklist). In fact, your mobile … Continued

2014 SEO Recap: What Happened This Year?

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2014 is coming to a close in just a matter of weeks! We’re taking the next few days to look back and see just what happened in the SEO world this year. There’s been Penguin Updates, cyber infiltrations, and new moves in top SEO companies around the globe. Let’s relive it all with this 2014 … Continued

SEO Speedwagon – Can’t Fight This Feeling

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What’s that, you haven’t heard of the SEO Speedwagon?? I was asked to speak at WordCamp Las Vegas this year and my topic covered what quick tips you can do to help rank your site as quickly as possible. So my thoughts went a little something like this… Quick -> Speed -> Speedwagon ->REO Speedwagon … Continued

Underpaid Overachiever: A Content Writer’s Struggle

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You’re a great writer with an enthusiasm for learning, project building and generating high-quality content that blows Google’s socks off. And you plan to make kazillions doing it. So is content writing the perfect career for you? It just might be. Content writers are underpaid overachievers who write for the love of writing, not the … Continued

SEO 101: High Quality Content and Links

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Today at Work In Progress, NeONBRAND founder Kenny Eliason presented at the SEO 101 Meetup. Attendees learned how to get their websites to rank highest on Google. Kenny broke website rankings down to a nutshell. For those new to SEO, there are two key ingredients to a high ranking website: high quality content and links. The … Continued

SEO Tips and Tricks

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The beautiful part about search engine optimization is that the core strategies never change, those being producing high-quality content and generating high-quality links. There are tons of ways to produce low-quality content and generate low-quality links, but Google is getting better and better at detecting that garbage. Your safest investment for SEO in 2015 is your … Continued

Building Your Blogging Team

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Blogging is a valuable component to website content. To get a good blog going, you’ll need more than just a few writers who can crank out posts all day. For well written, scrupulously edited articles that pass the SEO bill, build your blogging team using these key tips. Hire Exceptional Writers and Researchers To start, you … Continued

Maintaining an Online Reputation Helps Your Local SEO

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In SEO, it’s important to build up an online reputation that suits your company for optimal success.  But what exactly does an ‘online reputation’ mean? An online reputation is the character of business portrayed to potential customers via the internet. Managing a business’s online reputation is important for two major reasons. First, if your online … Continued

Penguin 3.0 Update is a “Refresh”

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Google’s Penguin update is finally here and SEOs anxiously await results of the rollout that began last Friday, October 17. The Penguin algorithm, known unofficially as Penguin 3.0, was released without an official announcement nor any information on the update. It wasn’t until this morning that we heard from Google’s Pierre Far about what we … Continued

2014 U.S. Search Awards Recap

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The  2014 U.S. Search Awards were held on Wednesday, October 8th during Pubcon at the Las Vegas Strip’s iconic Treasure Island Hotel. Representative judges from a number of digital marketing companies, including FMB Media and Omni Marketing Interactive, named a total 20 recipients at the biggest US Search Awards celebration yet. U.S. Search Awards Big Wins Taking … Continued

3 Grammar Sites to Put Your Blog on Top

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In the professional blogging world you can’t afford poor grammar. With major search engines like Bing implementing grammar analytics to rank blogs  amongst the good and the bad, your  blog could benefit from grammar assistance. If your blog is in desperate need of editing, there are online grammar tools that can make revising fast and … Continued

Essential Components of Effective Blogging

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When it comes to creating effective blogs, many people make the mistake of producing fluff and little else, which readers won’t find engaging and in which they quickly will lose interest. If you have blogs that at most keep people looking for only a few seconds, search engine analytics will make note of the relatively short … Continued

Relevant Content Improves SEO Link-Building

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When it comes to link-building for search engine optimization, many online marketers make the mistake of running content that has little chance of being published or that will reach only a handful of relevant readers. The most effective Web links are naturally obtained links coming from sites that have high readership levels among consumers that … Continued

Google ‘Pigeon’ Update Rewards Local Marketing

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Google is rolling out yet another (infamous) update with the aim to improve the quality and relevance of search engine results, this time directly affecting local marketing. Although Google has not formally named the newest algorithm update, the online world has dubbed it the “pigeon” algorithm update due to its focus on local SEO search results. … Continued

Improve Site Security and Search Rankings

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Many people don’t correlate site security with search engine rankings, but Google officials recently announced they are going to include site security measures among algorithm considerations for ranking sites. Google officials this month announced they are going to add SSL and HTTPS security protocols to the algorithm ranking signals that ultimately will improve the site … Continued

Landing Page Basics for Better SEO

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Many online marketers make the mistake of slapping up web pages that aren’t fully optimized and many times not working properly and fail to meet their full potential when it comes to search engine optimization (SEO). When Google, Yahoo!, Bing and other search engines rank web pages for keyword relevancy, the pages have to be … Continued