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Why Is Design So Important?

Why Is Design So Important?

Reading Time: 3 minutes

Good design doesn’t happen overnight; it takes hours upon hours of brainwork before a designer can even get started on your project.

Sharing is Caring

Sharing is Caring

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Social media sharing is central to any content marketing strategy. Here’s how your business can get the most out of social shares.

The Confusing Parts of Owning a Domain

The Confusing Parts of Owning a Domain

Reading Time: 2 minutes

Your website is broken up into many different pieces: RegistrationDomain Name Servers (DNS)SubdomainsHostingEmails Registration Registration is where you essentially license the use of your domain from ICANN. Domains are registered for a certain amount of time (usually in 1-year increments). Registering a domain is similar to signing a lease on an office space. You now have … Continued

How to Install an SSL Certificate on WordPress in 8 Steps

How to Install an SSL Certificate on WordPress in 8 Steps

Reading Time: 4 minutes

With the recent announcement from Google that they will be requiring security certificates on websites (or face the consequences of being deemed “insecure), we have found ourselves installing certificates on many websites even in the past few days. Since we’ve gotten the process pretty dialed in, we thought that others might find our process valuable as … Continued

Local SEO for WordPress plugin

Local SEO for WordPress plugin

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This is a paid plugin offered by Yoast, but if you have a brick-and-mortar store and need Local SEO, this plugin is a must! The Local SEO for WordPress plugin generates your address and opening hours information for you using shortcodes. More importantly, the output HTML is all properly wrapped in Schema tags. It’s a … Continued

Yoast SEO Optimization WordPress Plugin

Yoast SEO Optimization WordPress Plugin

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This one is a no-brainer, the Yoast SEO plugin is my top recommended plugin for SEO optimization. There are a million posts online as to why it’s the best… Just go give one of those a read if you need more information. Yoast offers a premium version of his SEO plugin which does have some … Continued

WP Optimize By xTraffic

WP Optimize By xTraffic

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Among the three main features offered by WP Optimize, our favorite is the link optimization option. Amongst the abilities found in that piece of the plugin are the following: Auto-create internal links based on keywords or category names in post contentAuto-create external links based on keywords in post content (hello affiliate links?)Auto-add no-follow attribute to external … Continued

SEOPressor

SEOPressor

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SEOPressor is a bit of a secret weapon. We use this alongside our Yoast SEO plugin but use the features separately. This plugin gives the ability to do multiple keywords along with tying right into the recommended content. It also auto-decorates text in your content based on the keywords you choose. It will suggest keywords … Continued

Media File Renamer

Media File Renamer

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One greatly underutilized search engine optimization tactic is image optimization, specifically regarding file names. The culprit is when we buy that super awesome photo from iStock and when it saves to your computer the file name is iStock8183952730-50872937.jpg. That is the most uninformative name an image could have. Then without thinking, we upload that image … Continued