Chapter 1
Chapter 2
Why Your Company Needs to Market Locally
Chapter 3
Get Google to Notice You: Onsite Optimization
Chapter 4
Go Mobile: The Value of Catering to a Mobile Market
Chapter 5
Creating Content for Local Businesses
Chapter 6
Reviews: The Key to Local Marketing
Chapter 7
Citations: The Way to Google’s Heart
Chapter 8
Expanding Your Reach with Directories
Chapter 9
Make Social Media Work for You
Chapter 10
Linkbuilding for Local SEO
Chapter 11
DIY vs. Outsourcing Your SEO
Chapter 12
Essential Tools for Local SEO
Chapter 13