Everybody is using Social Media nowadays. You, me, our grandparents, the dog down the street, lab-rats, the works! Now even politicians are starting to use it! Here are a couple of reasons why Politicians have opened up their minds to Social Media outlets:
Provides transparency and credibility
Highly targeted and inexpensive ads
Politicians can let the people be their voice
Allows some to improve public service
Provides campaigns with calculated political strategies
These are all similar reasons as to why businesses should be using Social Media as well! It is a way to connect with people and a way for people to connect with brands (in this case the next mayor/governor/senator). Here is some more information about how Politicians and campaigns are using Social Media.
Having grown up the son of a marketer, the skills of the trade are pumping through his blood. When you couple that with his programming and computer knowledge, you get an explosive combination. Kenny has been an avid digital marketer for over 9 years now, often being the first to recognize the hottest trends coming to the market.
In his free time, Kenny loves downhill mountain biking. He calls it his "old man sport" since BMX was what he did as a teenager and it's not quite as easy to ride those little bikes anymore. Kenny is also a huge technology enthusiast, specifically when it comes to Apple products - did someone say, fanboy? Those close to him are often asking for help solving tech-related problems which often results with them saying, "man, you can fix anything!"
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