Recently needed to add a new icon to the Genesis Simple Social Icons plugin and hadn’t ever done it before. Specifically, I was trying to add the Slack icon to the list of icons. Here’s what I figured out: Adding a New Field to the Widget – Step 1 The first step in adding a…
Trying to figure out this whole Twitter thing? Especially for social media marketing? Don’t worry. Here’s Twitter 101 for Marketers.
In the age of automation, it can be easy to over-automate. Keep things real by only automating things that provide a true benefit to users.
With so many options, how does one know which social networks will be the most beneficial to your business?
Good design doesn’t happen overnight; it takes hours upon hours of brainwork before a designer can even get started on your project.
Tips for optimizing a site which we learned while spending 200+ hours on our site redevelopment. We spent the time so you don’t have to.
Social media marketing is a massive topic, but this guide from NeONBRAND will help you start an intelligent social media strategy today.
Social media sharing is central to any content marketing strategy. Here’s how your business can get the most out of social shares.
Digital Marketing Trends are constantly evolving. Make the most of this year’s hottest trends by planning in advance.
Every great content marketing strategy requires a Subject Matter Expert. If it’s not you, then who is it and how do you get them to talk?
New year, new you! Get your digital marketing started off on the right foot. Plan your year out in advance in order to stay on top of things!
Everyone loves the holidays. It’s a great time of year to be with friends and family. Show your human side and share it on social media!
Is your business leveraging the power of the Internet? Here are 4 ways your company can use the web to make more money with less effort.
Your website is broken up into many different pieces: Registration Domain Name Servers (DNS) Subdomains Hosting Emails Registration Registration is where you essentially license the use of your domain from ICANN. Domains are registered for a certain amount of time (usually in 1-year increments). Registering a domain is similar to signing a lease on an office…
DIYing your SEO? Our experts put together these 6 quick tips to help you improve your search engine optimization and attract more traffic.
Technology has changed the way we shop. As a business owner, here’s how your company can adapt and win in a digital marketplace.
With the recent announcement from Google that they will be requiring security certificates on websites (or face the consequences of being deemed “insecure), we have found ourselves installing certificates on many websites even in the past few days. Since we’ve gotten the process pretty dialed in, we thought that others might find our process valuable as…
Google now penalizes websites that it doesn’t consider secure. Here’s what that means for your business, and what you can do to get secure.
Use this infographic as a quick reference. Here are 6 core principles of Search Engine Optimization that will bring new traffic to your site.
Digital marketing can be daunting, especially for the beginner. If you know where to start, though, your online strategy can help you win.
Just as Instagram’s video features spelled doom for the fledgeling Vine, Instagram Stories are challenging Snapchat. Will Snapchat survive?
Is your website actually hurting your business? These outdated web practices repel customers, but we can help you fix that.
This is a paid plugin offered by Yoast, but if you have a brick-and-mortar store and need Local SEO, this plugin is a must! The Local SEO for WordPress plugin generates your address and opening hours information for you using shortcodes. More importantly, the output HTML is all properly wrapped in Schema tags. It’s a…
This one is a no-brainer, the Yoast SEO plugin is my top recommended plugin for SEO optimization. There are a million posts online as to why it’s the best… Just go give one of those a read if you need more information. Yoast offers a premium version of his SEO plugin which does have some…
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