Facebook’s Ad Targeting Has Changed – The Scoop
Facebook is dropping all ad targeting options that rely on 3rd party data. Here’s what that means for your business and what you should do about it.
The Kurt & Kenny Podcast Episode 14: When It’s Time to Say Goodbye
It’s not easy saying goodbye, but it’s a lot harder keeping the wrong person around for the long term. When it’s time to end an employee relationship, here’s how to handle it.
The Kurt & Kenny Podcast Episode 13: Return on SEO
A great SEO strategy is good for your bottom line, but how can you calculate the return on your SEO investment? It’s not a simple answer. Kurt and Kenny tackle that question in this episode of the Kurt & Kenny Podcast.
The Kurt & Kenny Podcast Episode 12: When Clients Go Bad
Smart freelancers and service providers are thoughtful about accepting clients. The quality of your client relationships determines the quality of your work life, and you should manage those relationships carefully. In this podcast, Kurt and Kenny talk about how to do that.
The Kurt & Kenny Podcast Episode 11: SEO, SEM – Commonly Confused Terms
SEO. SEM. PPC. AHREFS. What is all this stuff? In this episode of the Kurt & Kenny Podcast, the guys tackle the most commonly confused online marketing terms so you can sort through the noise and make good decisions for your business.
The Kurt & Kenny Podcast Episode 10: Insurance for Small Businesses
Kurt and Kenny welcome their good friend (and insurance expert) Makeli Scholer to help you navigate the insurance world. If you’re thinking about offering insurance benefits for your small business team, this is the podcast for you.
The Kurt & Kenny Podcast Episode 9: Coworking Cost Calculations
At first glance, coworking looks a little more expensive than renting a private office space in one of those space-for-rent buildings. Look closer, though, and the ROI of coworking beats office space…to a point. Kurt and Kenny discuss, and this week, things might get a little heated.
The Client Education Process
Your client hired you because they don’t know how to do what you do. They don’t want to know, either. Still, client education can make your development project or other creative service go so much more smoothly. Here’s how to get everyone up to speed.
The Kurt & Kenny Podcast Episodes 7 & 8: Entrepreneurial Origins
Bonus week! In episodes 7 and 8 of the Kurt & Kenny Podcast, Kurt and Kenny share their very, very different entrepreneurship stories. You also get to hear from a member of the NeONBRAND team.
The Kurt & Kenny Podcast Episode 1: Intangible ROI
It’s finally here! Check out the first episode of the Kurt and Kenny Podcast in which Kenny & Kurt discuss intangible ROI.
What Is Local SEO?
For businesses with physical storefronts, local SEO is not optional. Here’s how to start attracting more local traffic to your website (and your storefront) with some basic local SEO habits.
The What, Why & How of Website Accessibility
You might think of website accessibility as a social issue, but upgrading your accessibility is also a smart business move. Let’s talk about the little things you can do to make it easier for your customers to buy things on your site.
25 Free Ways to Drive More Website Traffic (Plus 10 More Cost Effective Methods)
With 25 free ways to build up website traffic and 10 more strategies that are worth the investment, this post is the ultimate traffic building guide.
Why Did My Google Rankings Drop?
Google rankings can drop for a lot of reasons. If your rankings tanked, troubleshoot the problem here:
Twitter Expands Character Limit to a Whopping 280 Characters!
If you’ve logged into Twitter lately, you might have noticed an important change to the size of tweets. Twitter just rolled out 280 character limits!
What Keywords Do I Rank For?
Now that you’re consistently doing the SEO basics, you’re probably wondering how well you’re doing. Here’s how you find out what keywords you’re ranking for.
What Page of Google Am I On?
How do you know where your website is ranking in Google? The answer isn’t as simple as knowing what page of Google you’re on. Here’s how Google rankings really work:
Black Hat SEO Tactics That Can Get You Blacklisted
Getting blacklisted by Google is no joke, so watch out for these black hat SEO tactics that can get your site permanently removed from search engine results.
Should You Do Your Own SEO?
Is it smarter to do your own SEO, or would you be wiser to delegate that responsibility to an SEO expert? This post helps you determine what strategy will work best for you and your unique business situation.
What You Should Know About Marketing & Social Media Agencies
Working with a marketing and social media agency puts the power of professional, experienced marketers behind your business. Get the most out of your marketing budget by working effectively with your pros.
How Much Does It Cost to Make an App?
How much does it cost to make an app? Is that even the most important question? Here’s everything you need to know, from how much it costs to build an app to how you can make sure the finished product meets your expectations, even if you’re completely tech illiterate.
Why Am I Ranking For The Wrong Keywords?
You’ve done all the work, written a ton of content, provided value to your audience, and you’re finally ranking…for the wrong keywords. Here’s what to do about it.
Facebook SEO & How to Rank on Facebook
Facebook search is growing in importance, and Facebook SEO is going to be a thing very soon. It’s time to start thinking about how to rank on Facebook.
What Is Branding & How Do I Do It?
Branding isn’t just for gigantic corporations. When your company makes branding the core of your marketing strategy, great things can happen.