Is Discount Pricing Really Worth It?

Reading Time: 6 minutes

While some thing discounting your pricing is necessary, we would beg to differ. Price = Value. Discounting your price, could also discount your value.

Why We Love Hootsuite

Reading Time: 4 minutes

Hootsuite isn’t anything new, they’re actually quite old as far as social tools are concerned… but they’re as freaking awesome as ever.

5 Common SEO Oversights

Reading Time: 6 minutes

Admittedly there are way more oversights than we have listed here in this post… but these are at the top of our list!

How Does SEO Work?

Reading Time: 7 minutes

What the heck is SEO? How do you get more of it? We’ve been working on SEO for a number of years now, let us try to simplify it for you.

How to Use a Backlink Checker

Reading Time: 6 minutes

Who’s linking to your website? You can’t do SEO without backlinks, and you can’t build backlinks blind. Let’s talk about how to use a backlink checker to find opportunities.

How to Pitch Your Meetup to Journalists

Reading Time: 4 minutes

Want to get media attention for your Meetup group? Here are a few tips to help you find and pitch to journalists so you can use that exposure to grow your group.

Developing WordPress with Roots Bedrock/Sage

Reading Time: 2 minutes

This is a running document that I’m maintaining as an ongoing learning process for my junior developers. Please feel free to comment and leave feedback if I can do anything better. from iTerm, navigate to your “code” folder composer create-project roots/bedrock {sitename} *{sitename} should be replaced with the folder name for the client project cd … Continued

The Kurt & Kenny Podcast Episode 13: Return on SEO

Reading Time: 5 minutes

A great SEO strategy is good for your bottom line, but how can you calculate the return on your SEO investment? It’s not a simple answer. Kurt and Kenny tackle that question in this episode of the Kurt & Kenny Podcast.

The Kurt & Kenny Podcast Episode 12: When Clients Go Bad

Reading Time: 6 minutes

Smart freelancers and service providers are thoughtful about accepting clients. The quality of your client relationships determines the quality of your work life, and you should manage those relationships carefully. In this podcast, Kurt and Kenny talk about how to do that.

The Kurt & Kenny Podcast Episode 9: Coworking Cost Calculations

Reading Time: 5 minutes

At first glance, coworking looks a little more expensive than renting a private office space in one of those space-for-rent buildings. Look closer, though, and the ROI of coworking beats office space…to a point. Kurt and Kenny discuss, and this week, things might get a little heated.

The Client Education Process

Reading Time: 8 minutes

Your client hired you because they don’t know how to do what you do. They don’t want to know, either. Still, client education can make your development project or other creative service go so much more smoothly. Here’s how to get everyone up to speed.