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Should You Do Social Media Marketing on YouTube?

Viral Marketing. Take Gangnam Style, David at the Dentist, and even that crazy dramatic squirrel. They all give the same message: YouTube is the perfect breeding ground for viral marketing. Video works well as a marketing medium because they’re short, to-the-point, and more likely to capture your audience’s interest than text or graphics. But before…

Four Ways to Reignite Your Las Vegas SEO Marketing Efforts

You don’t have to tell us; we know that marketing your Las Vegas business can be tough. That’s because there’s a whole lot of good competition out there, and about a zillion and a half directions to take your marketing. With all of that, how do you make YOUR business stand out in Las Vegas?…

5 SEO Myths You Need to Forget

Are you still struggling in the world of search engine optimization? Well, unless you happen to be programmed to inherently understand Google’s ever-changing algorithm, you’re not alone. We see no end to good-intentioned businesses that just aren’t quite able to get the “hang” of the whole SEO thing. So if you’re not quite sure how…

6 Biggest Social Media Mistakes Businesses Make

You may be gung-ho to take advantage of the many marketing opportunities presented by social media. That said, many businesses end up putting the cart before the proverbial horse when implementing a social strategy. We get it; you’re excited. But social media marketing without strategy and understanding can be a waste of time and resources….

Four Tactics to Add to Your Content-Marketing Strategy

By now you’ve likely overheard the buzz that is “content marketing.” Sure, you know that frequent, relevant, and quality content can help attract customers to your website or blog, but do you really understand what content marketing is and how to employ your strategy effectively? If you’re just starting out, it’s good to think outside…

Improving Your Facebook Posts Tip #3: Practice Diversity

We’re not trying to get all politically correct here, but diversity is key when it comes to social media marketing. And we’re not talking about ethnicities, religions, or creeds. We’re talking about your content. Are you posting everyday about a specific product or feature? Are you asking every Friday about weekend plans? Well, we have…

Improving Your Facebook Posts One Tip at a Time

Ever heard the phrase, “I never forget a face?” Well, these days, it would be more correct to say, “I never forget Facebook.” Improving your Facebook posts can mean real money to your bottom line. That’s right, a new study is out and it asserts that people remember Facebook posts and photos with greater clarity…

No Time for Marketing?

When you’re running a business – especially your own, you probably find that all too often there aren’t enough hours in the day. With payroll, taxes, staffing, operations, products, vendors and countless other factors to worry about, it’s amazing if you can even find the time to actually market your business. Unfortunately, marketing is a…

Three Ways to Get Search Engines to “Read” Your Website

You’ve heard all the hype about search engine optimization. You know that to register high on search engines, you need to be strategic. And while really delving into the SEO world might require an outside firm or consultant who specializes in search engine readability (hint hint), there are a few things you can do yourself…