Blog
Bloggers at Bat
We live in the age of blogging – you should know this; you’re reading one. And as the online presence of businesses and corporations continues to grow, so do the number of corporate blogs out there. So then, how to set you apart from the pack? Well, short of streaming reruns of Entourage on a 24/7…
2 Billion Internet Users
The number of Internet users will surpass 2 billion before the end of 2010, the International Telecommunication Union (ITU) said in a report. The current world population is estimated by the U.S. Census Bureau to be 6.876 billion, which would mean that approximately 30% of the population will be online at the end of this year….
Socialize Your Media
Why use social media? Well, it will make you run faster, jump higher, lose weight, find a girlfriend and get rich quick. Okay, not really (or if it does we’ve really been getting the short end of the stick. Nonetheless, while it may not get your business on the front page of the New York Times…
Online Advertising
Online advertising is thriving in the U.S., according to figures released in the latest IAB Internet Advertising Revenue Report. Businesses and individuals spent approximately $12.1 billion on online advertising in the first six months of 2010, up 11.3% from the first half of 2009 and 13.9% from the second quarter of 2009. In fact, this…
Browser Battles
According to data, Internet Explorer has dipped below the 50%-mark in its global share of the Internet browser market. The browser also shows a drop of nearly 10% year over year. This is the first time IE has fallen below the halfway point in market share, and from where we sit, the glass is looking half empty. This is…
Your Inner Social Media Potential
We know it’s a brave new world for consumers and brands. If United breaks your guitar, or your Maytag doesn’t work properly, you can take on the company that messed with you via social media — and you may well win. But technology empowerment works both ways. Consumers can take a stand against poor business practices, and brands…
Guide Us to the Social Light
Still struggling with your business’s social media plan? Well, like your first-grade teacher might have said, maybe all you need is a little structure to get you started. Or so are the thoughts of Social Media Examiner this week, who has lent us several ideas on creating social media guidelines for your company. What can…
Weekly ReTWEET
We’ve got a newsflash for you, Walter Cronkite: headlines are important. And no, we’re not talking about those that grace the cover of the New York Times or US Weekly. We’re talking about your headlines, their content, and their retweeting potential. Headlines, who knew? You? Retweeted? It might sound challenging (unless you’re a canary), but the fact…
Is It Blog-Worthy?
When asked how blog posts are created Ari Herzog (of AriWriter.com) gave the following reply: Web tools I used or were alerted to have spawned some blog posts, such as the one about the Wibiya toolbar or the other ones about Bellow and an iPhone application. Separate blog posts by Danny Brown and Arik Hanson…
Website Design – It’s all About Inner Beauty
Don’t believe what they say about inner beauty; Image is everything – at least in the virtual world. In the age of social media and online marketplaces, your customers may see your website long before they walk into your store or business. In fact, it’s estimated that potential customers will view your digital presence 7…
Building Alliances as a New Business
Building alliances as a newly created company can be crucial to your success. Find a strong referral partner and work closely with them to find success.
Monitoring vs. Measurement
Monitoring and measuring the results of Social Media are two of the keys to success in this field. The hard part is, of course, finding the right tools to use, since there are literally dozens of options. The best tools should monitor and measure your brand on social media. These two terms are often used interchangeably, but…
