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Twitter or Chatter

Originally posted: March 4, 2011 by Kenny Eliason. Leave a comment
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Twitter or Chatter

Sure, you’ve adjusted your business to the times and have started Tweeting. But social media isn’t just about building a presence – it’s about creating conversations. That can be tough, even for the more seasoned Tweeters. In fact, without a genuine conversation, your Twitter account may just be a stream of useless chatter that your followers may or may not notice.

Do Your Research.

To engage your audience, find out what the buzz on the street is. Start following experts or heavyweights in your business field and pay attention to what they have to say. You’ll get a good idea of what the hot topics are.

Then, make sure you’re communicating to all your audiences. Consider your customers, colleagues, employees and vendors – are you communicating to all of them?

If you’re getting responses to your Tweets, don’t stop there. Keep the conversation flowing. Your customers and colleagues will feel a stronger connection to you and your business if they receive timely responses to their tweets.

After all, Twitter wouldn’t be Twitter if it was nothing but chatter.

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Published: March 4, 2011
Updated: February 25, 2020
Headline: Twitter or Chatter
Image: Twitter or Chatter Height: Width:

Publisher: NeONBRAND https://neonbrand.com
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About the Author
Kenny Eliason
Kenny Eliason
Having grown up the son of a marketer, the skills of the trade are pumping through his blood. When you couple that with his programming and computer knowledge, you get an explosive combination. Kenny has been an avid digital marketer for over 9 years now, often being the first to recognize the hottest trends coming to the market. In his free time, Kenny loves downhill mountain biking. He calls it his "old man sport" since BMX was what he did as a teenager and it's not quite as easy to ride those little bikes anymore. Kenny is also a huge technology enthusiast, specifically when it comes to Apple products - did someone say, fanboy? Those close to him are often asking for help solving tech-related problems which often results with them saying, "man, you can fix anything!"
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