A Few Random Posts

The War is On!

The War is On!

Reading Time: < 1 minute

If you’ve been pondering how to best market your business, you may have wondered, do I use email advertising or hop on the social media wagon? Well, you’re not alone. In fact, according to Business Insider, there are 59,300 Google results for the exact phrase, “email vs. social media.” And while, in our opinion, the … Continued

Google ‘Pigeon’ Update Rewards Local Marketing

Google ‘Pigeon’ Update Rewards Local Marketing

Reading Time: 2 minutes

Google is rolling out yet another (infamous) update with the aim to improve the quality and relevance of search engine results, this time directly affecting local marketing. Although Google has not formally named the newest algorithm update, the online world has dubbed it the “pigeon” algorithm update due to its focus on local SEO search results. … Continued