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Author: Keaten Wankier

  • Digital Marketing Strategy for Startups: A Scalable Plan for Growth in 2026
    Marketing Management Framework | Marketing Strategy | Social Media Marketing

    Digital Marketing Strategy for Startups: A Scalable Plan for Growth in 2026

    ByKeaten Wankier January 2, 2026December 8, 2025

    Launching a startup in 2026 is both thrilling and daunting. The digital landscape is evolving rapidly, shaped by AI, shifting consumer behavior, and new privacy regulations. Business owners face many challenges including developing a product, building visibility, gaining trust with consumers that leads to sales. That’s where a digital marketing agency for startups becomes a…

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  • Evaluating a Business Consulting Firm: 10 Questions to Ask Before Hiring the Right Partner
    Business Consulting | Consulting

    Evaluating a Business Consulting Firm: 10 Questions to Ask Before Hiring the Right Partner

    ByKeaten Wankier December 15, 2025December 8, 2025

    Choosing the right business consulting firm can be one of the most important decisions you make for your organization. Whether you’re aiming to improve efficiency, strengthen your strategy, boost profitability, or navigate a major transition, the quality of the guidance you receive matters. The right partner can bring clarity and accelerate growth. The wrong one…

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  • How Partnering with a Business Consulting Firm Can Transform Your Company
    Business Consulting | Consulting

    How Partnering with a Business Consulting Firm Can Transform Your Company

    ByKeaten Wankier October 25, 2025November 5, 2025

    In today’s rapidly evolving business landscape, companies of all sizes face constant challenges — from market competition and technological shifts to regulatory changes and operational inefficiencies. Navigating these complexities requires insight, strategy, and experience. This is where a business consultant can make a tangible difference, helping organizations streamline operations, boost performance, and achieve sustainable growth….

    Read More How Partnering with a Business Consulting Firm Can Transform Your CompanyContinue

  • Employee Retention Strategies: How Business Consulting Can Help Your Company Keep Top Talent
    Business Consulting | Consulting

    Employee Retention Strategies: How Business Consulting Can Help Your Company Keep Top Talent

    ByKeaten Wankier October 5, 2025November 5, 2025

    Employee turnover is one of the most costly challenges a business can face. Replacing a single employee can cost anywhere from 50% to 200% of their annual salary, depending on their role and experience. Beyond the financial impact, high turnover disrupts team dynamics, lowers morale, and slows productivity. That’s why implementing effective employee retention strategies…

    Read More Employee Retention Strategies: How Business Consulting Can Help Your Company Keep Top TalentContinue

  • SEO for Small Business: What’s New and What Still Works
    SEO

    SEO for Small Business: What’s New and What Still Works

    ByKeaten Wankier September 5, 2025November 5, 2025

    Small business owners know better than anyone how to wear multiple hats at once. One minute they’re the accountant, next they’re a customer service rep, then marketer, IT support… and somewhere in there, SEO gets added to their to-do list. It’s easy to feel overwhelmed.  But neglecting SEO can be a costly mistake. SEO (Search…

    Read More SEO for Small Business: What’s New and What Still WorksContinue

  • Business Consulting | Marketing Strategy

    How To Find Keywords for My Business: You Asked, We Answered

    ByKeaten Wankier January 6, 2023April 11, 2024

    As content marketing and search engine optimization (SEO) become increasingly important for businesses of all sizes, understanding how to find the right keywords and how to use them is critical. Keywords are words or phrases used by people searching for information online.  By understanding which keywords people are using in their searches, businesses can create…

    Read More How To Find Keywords for My Business: You Asked, We AnsweredContinue

  • man with a phone
    Marketing Strategy

    How to Optimize Your Google Business Profile for Las Vegas Doctors

    ByKeaten Wankier January 4, 2023May 22, 2024

    If you’re a Las Vegas doctor, you can increase client flow by optimizing your Google Business Profile (GBP). You’ll start appearing high in local searches for visiting tourists and residents when you optimize your Google Business Profile. A free GBP displays you on Google results and maps whenever someone searches for your business name OR…

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  • Business Consulting | Consulting

    Understanding Business Consulting Life Cycle and Process

    ByKeaten Wankier January 2, 2023January 2, 2023

    With an estimated value of $329.1 billion as of 2022, the U.S. business management consulting sector remains a crucial engine of growth and innovation for many businesses. Companies are increasingly turning to business consultants for help with strategy development, process re-engineering, market analysis, financial planning, and more. Sound business consulting can provide organizations with the…

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  • marketing recessions
    Consulting | Marketing Strategy

    Advice for Marketing During Recessions: Time To Double Down?

    ByKeaten Wankier December 7, 2022December 11, 2022

    Given the uncertainty about an economic recovery, many businesses are asking themselves whether the risk of holding the line on marketing budgets is greater than the risk of reducing those budgets. But marketing during a recession is not a luxury — it’s a necessity. Effective marketing can help you grow your business and weather the…

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  • hiring a business consultant
    Business Consulting | Consulting

    Before Hiring A Las Vegas Business Consultant, Know Your Small Business Goals

    ByKeaten Wankier November 2, 2022April 7, 2024

    If you run a business in Las Vegas, are planning on starting one soon, or have the itch for a new project, you may be wondering if you should work with a business consultant. Don’t worry, it’s a whole lot easier than you might think. In this article, we’ll cover the basics of what business…

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  • business advisor
    Business Consulting

    Business Advisor Costs: What Consults Do and What to Expect

    ByKeaten Wankier August 9, 2022April 11, 2024

    Business consultants are vitally important to small business owners and organizational leaders. They can help a company manage its daily operations and evaluate its growth opportunities. They can also analyze financial data, improve hiring procedures, or help write a business plan. But what exactly are consultants, and how do they differ from other professionals? More…

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  • business consulting
    Business Consulting | Consulting

    Business Consulting for Startups in Las Vegas: What to Know About Starting a New Business

    ByKeaten Wankier August 8, 2022May 21, 2024

    Starting a new business in Las Vegas is a big decision. There are a lot of different things to consider, including how you’re going to get your business off the ground and how you’re going to make it successful. Las Vegas is an excellent city for startups because of its low cost of living and…

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