If different from your business name, what is the official name of your website?
What services or products do you offer?
What is the purpose of your website?
What would be a successful outcome for your website?
Briefly explain the history and field of work for your organization?
Do you have a vision statement or a tagline you want to include?
What type of visitors do you want to draw to the website?
What is the age range of your target visitors?
What are the personal characteristics of your target visitors?
(profession, gender, creative, businessman, buying behavior, etc)
Do you currently have a website? (please provide url)
What features would you like to keep from your current website?
Do you need any special functionality? Please describe.
(Scrolling pictures, changing colors, specialized movement, etc)
How many pages will there be in the website? Please list.
(homepage, blog, about me, etc)
Are there any elements that you feel need to be on every page of your website? Please list.
List the websites that you think of as your competition?
(i.e. provide similar products/services)
What other websites are there whose design/look you like?
(if possible include websites for organizations that are different and similar to your organization/company)
Select the category(ies) that best describes your organization’s role: