A Few Random Posts

6 Biggest Social Media Mistakes Businesses Make

6 Biggest Social Media Mistakes Businesses Make

You may be gung-ho to take advantage of the many marketing opportunities presented by social media. That said, many businesses end up putting the cart before the proverbial horse when implementing a social strategy. We get it; you’re excited. But social media marketing without strategy and understanding can just be a waste of time and … Continued

An Expedition of Titanic Proportions

An Expedition of Titanic Proportions

Are your profits sinking like a giant cruise liner hit by an iceberg? Okay, so that’s a bad metaphor, but this week on Mashable.com they featured a story about how various forms of Social Media are being used to help educate the world about the Titanic. (As if you hadn’t already learned everything from watching … Continued

…Come Here Often?

…Come Here Often?

Unless your proficiency in the on-line pickup industry transfers from generating a Friday-night date to generating new business (and we’ve yet to meet anyone’s that does), chances are you could use a little primer on the Social Media = New Customers theorem. Luckily, BrianSolis.com gives us a good explanation this week, elaborating on Regus’s recent … Continued