A Few Random Posts Written by Kenny Eliason

Social Media and Sales

Social Media and Sales

Can Social Media really help sales? The simple answer is of course yes, but probably not quite the “yes” that you are wanting. Social media is rarely, if ever, the direct sales channel itself. Social media can increase the likelihood of sales through better targeting, more consistent touchpoints and availability of information, establishing affinities and … Continued

Nike: Write the Future

Nike: Write the Future

If you haven’t seen it by now, you’ll see it in about 5 seconds when the movie loads, but Nike has just come out with a new three minute advertisment entitled “Write the Future”. This film just set a new record for having the most views of any viral video in it’s debut week: 7.8 … Continued

Guide Us to the Social Light

Guide Us to the Social Light

Still struggling with your business’s social media plan? Well, like your first-grade teacher might have said, maybe all you need is a little structure to get you started. Or so are the thoughts of Social Media Examiner this week, who has lent us several ideas on creating social media guidelines for your company. What can … Continued