A Few Random Posts

Report Card

Report Card

They say ignorance is bliss, and while you might have seconded that opinion about your 11th-grade trigonometry class, you probably want to stay on top of the effectiveness of your Facebook advertising. Responder Demographics Report. Well, All Facebook this week provided one way to boost your ad performance: creating a responder demographics report. This is easy … Continued

Liking and Sharing

Liking and Sharing

So long, share button. It looks like you weren’t “liked.” Yes, you heard it; after many months of updates, Facebook is now ditching the “share” button and amping up the “like.” Now, when a user “likes” an article, photo, or post, a story complete with a headline will appear on that user’s wall. With that … Continued

Moving On Up

Moving On Up

Is it a fad? Is it a scam? Is it here today, gone tomorrow? Social media and marketing experts have had a wide range of opinions on the future of social media for a long time. Many said it would be gone by the end of 2010. Just about everyone who predicted that social media … Continued