A Few Random Posts

“Signature” Signature?

“Signature” Signature?

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Your email signature is soooo boring. Yes, we said it. Still toting your default name, address, job title, phone number in your automatic signature? You can do better.  Show some personality or give your contacts a little something to remember you by. Mashable this week has highlighted five ways to spice up that bland signature. … Continued

Online Experts

Online Experts

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Expertise for Hire. Whether you’re ordering a wedding cake or searching for a new employee, the lesson is simple: People will pay for expertise. Whether painting your home, repairing your car or – cough, cough – handling your social media, customers demand things done right – especially if they’re paying for it. That’s where your business and its expertise … Continued

Google ‘Pigeon’ Update Rewards Local Marketing

Google ‘Pigeon’ Update Rewards Local Marketing

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Google is rolling out yet another (infamous) update with the aim to improve the quality and relevance of search engine results, this time directly affecting local marketing. Although Google has not formally named the newest algorithm update, the online world has dubbed it the “pigeon” algorithm update due to its focus on local SEO search results. … Continued