They say ignorance is bliss, and while you might have seconded that opinion about your 11th-grade trigonometry class, you probably want to stay on top of the effectiveness of your Facebook advertising.
Responder Demographics Report.
Well, All Facebook this week provided one way to boost your ad performance: creating a responder demographics report. This is easy if you happen to have a Facebook advertising account (which you DO, don’t you??). The tool’s report will enable you to shuffle through the demographics of those who responded to your ads. Once you’ve established who your primary demographic is, you can then tailor your advertising scheme to target only them.
Because how else would you have found out that middle-aged Hungarian midgets love your business?
Well, you wouldn’t. So you’re welcome.