“I’m a Real Gift!”

“I’m a Real Gift!”

Reading Time: 4 minutes

A very easy way of showing that you care about your customers is giving them a nice gift that they can actually enjoy. Of course sending them a virtual rose is sweet, or giving them some rare sword on a Facebook game is nice, but when it comes down to it, giving them something actually useful … Continued

Social Media in Small Business

Social Media in Small Business

Reading Time: < 1 minute

Taken from an article on Mashable.com. The University of Maryland’s Smith School of Business looked at the relationship between social media and small businesses and found that the technology adoption rates in the U.S. have doubled in the past year from 12% to 24%. The study concludes that one nearly one in five small business owners … Continued

Baseball Team Embraces iPads and Social Media

Baseball Team Embraces iPads and Social Media

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A minor league baseball team in New York just launched a new promotion aimed at taking advantage of the fact that the New York Yankees recently banned iPads at their stadium. Here’s a quote from the Renegade’s website: “The Renegades will be hosting five ‘iPad Monday’ games this season with the first landing on Opening Day, … Continued

Guide to Facebook Ads

Guide to Facebook Ads

Reading Time: 3 minutes

Marketing on Facebook has become one of the most powerful small business tools that have ever existed in the history of ever. And we’re totally not prone to exaggeration. Seriously, though, Facebook ads are everything a DIY marketer could possibly want: User-friendly Inexpensive Effective Lucrative Like every other type of marketing in existence, to get the … Continued

Hootsuite Ranks #5 in Business Innovations

Hootsuite Ranks #5 in Business Innovations

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In late April, Invoke Media / HootSuite was listed at #5 in BC Business Magazine’s 2010 Guide to Innovation which included B.C.’s 20 best companies at executing world-changing technology. The Invoke team covered the event in the post: Breaking The Top 5: Invoke & HootSuite recognized as innovators. Rapid Growth! Within six months of launching, HootSuite was the app … Continued

USA Today’s Article on Twitter

USA Today’s Article on Twitter

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USA Today has an interesting article about Twitter in today’s paper/website. Here are some excerpts: … “I used Facebook a lot, but Twitter is my new social outlet,” says Sandra Springer, 42, a UPS driver from Mason, Ohio. She hopped on eight months ago and hadn’t looked back. “It may only be 140 characters, but … Continued

Survey Affirms Use Of Social Media for Business

Survey Affirms Use Of Social Media for Business

Reading Time: < 1 minute

In an article in PR Web, a new Michigan study has found 2 trends: A decided upturn in continuing growth in use of social media for business marketing, even though a high percent of people say they are “trying and learning” social media marketing (SMM) techniques. New and social media are being used by people all across … Continued

How’s the Toolbar at your Party?

How’s the Toolbar at your Party?

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Why Wibiya? Have you ever been to a party by yourself? Then you probably know how awkward it is to fit in and socialize while trying to ask what’s inside the spinach puffs. Well, Wibiya is designed to help the customers (the guests) navigate the social aspects of your website (the party). Nice and easy. … Continued

Twitter Business Center

Twitter Business Center

Reading Time: 2 minutes

This is a pretty big deal for a few reasons. Mainly, the ability to communicate with people one on one, without having to follow them first. According to Twitter, “only a handful of accounts have these features presently,” but it will expand on a gradual basis to more accounts. One of the biggest additions is … Continued

A Cool Little Facebook Helper

A Cool Little Facebook Helper

Reading Time: 2 minutes

This is such an awesome tip! And it really works. If you have more than 100 friends on Facebook, this will save you a TON of time. How to Select all your Facebook Friends at Once. Marketing to your friends on Facebook can get annoying fast – legging groups come to mind immediately – but there … Continued

Social Media is Made of People

Social Media is Made of People

Reading Time: 2 minutes

Facebook isn’t a website. Okay, technically Facebook.com is a website, but that’s not what makes Facebook so powerful. The essence of Facebook, the thing that makes it worth billions of dollars and helps it dominate a full 22% of the world’s internet usage, is this: Facebook is people. Twitter is people, too. Social media websites … Continued

Chavez Hires 200 People to Manage His Twitter Account

Chavez Hires 200 People to Manage His Twitter Account

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Should you hire individuals (NeONBRAND, wink wink) to help you manage your Social Media endeavors? Hugo Chavez sure thinks so. According to the AP, The Venezuelan leader has hired 200 people to manage his Twitter account. 200 people… are you kidding me? But why? All kidding aside, it makes a lot of sense to hire someone … Continued