An Ode to Our Clients

An Ode to Our Clients

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Sure, we may have spent a good deal of time telling you just why NeONBRAND is great – after all, we keep your business on the cutting edge of technology, marketing and social media. Business is Only as Good as it’s Customers But a business is only as good as its customers, and trust us, … Continued

Social Resolution

Social Resolution

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If you’re keeping up with the times, you probably put a lot of thought and –dare we say—action into social media this year. And as 2010 draws to a close, you may be tempted to find complacency in your current social media situation. “On Guard!” dear entrepreneur, for 2011 brings with it even more reason … Continued

The CRM Wave

The CRM Wave

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With the rise in social media, the social consumer has also come to be. Social consumers are more informed of different products are less susceptible to old-fashioned marketing. They often find their consumer information on social sites such was Twitter and Facebook, and by reading product reviews. It is no longer possible to communicate with … Continued

The Differences Between Facebook and Twitter

The Differences Between Facebook and Twitter

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Social media marketing newbies and veterans alike tend to make the same mistake: They post the same content to all of their social networks. There’s a reason for this: Managing multiple social media accounts is time consuming and labor intensive, especially when you consider all the other work you need to do to keep your … Continued

To: Businesses, Love: Facebook

To: Businesses, Love: Facebook

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We know – all you want for Christmas is a rocking horse, an iPad and some social media insight. Well, you’ll have to talk to the big guy in red about the horse and the Mac, but Facebook has taken care of the social media insight. Remember when you posted status updates, links and photos and just didn’t … Continued

Social Resolutions

Social Resolutions

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Call it a Christmas gift to your business, or a New Year’s resolution for success, but implementing social media in 2011 may be the very best goal you make this year. And we’re not just saying that because we’ve built our business on it (although that certainly does help). The fact of the matter is, more … Continued

Global Domination

Global Domination

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Facebook estimates that 70% of its users are outside of the United States. There are more than 70 translations available on the site already and while Facebook was born and raised in the U.S., it is undeniable that the network’s expansion globally is growing every single day. Global events such as the earthquake in Haiti, the World … Continued

Social Media and Sales

Social Media and Sales

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Can Social Media really help sales? The simple answer is of course yes, but probably not quite the “yes” that you are wanting. Social media is rarely, if ever, the direct sales channel itself. Social media can increase the likelihood of sales through better targeting, more consistent touchpoints and availability of information, establishing affinities and … Continued

Deck the Facebook Walls

Deck the Facebook Walls

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We know why you use social media – and it’s not to keep in touch with your grandmother (okay, it might be, for your business’s sake, it probably isn’t). You want to drive business. Well, welcome to the season of the year when business nearly drives itself – at least the retail variety. And although consumers tend to mega-shop this time … Continued

Breaking News (Where to get it?)

Breaking News (Where to get it?)

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U.S. smartphone owners are increasingly turning to mobile to access breaking news over other media, including newspapers, TV and desktop web browsers, according to a recent study from mobile app developer Handmark. In a survey of 300,000 mobile consumers, 88% of whom owned a device running one the five most popular smartphone operating systems, more … Continued

Taking It Offline

Taking It Offline

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You’ve got your business set up on Facebook, your blog is online and up-to-date, and you’re even tweeting regularly. How then, can you improve your business’s social media presence? We hate to say it, but it’s time to get offline (but wait until you’re done reading this blog). While social media is the wave of the future, most people … Continued

Black Friday Check-Ins

Black Friday Check-Ins

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A tiny percentage of the population uses location-based checkin tools like Foursquare; and in all likelihood, these digital citizens aremore likely to be shopping online than in stores during the holiday season. So numbers gathered by Trendrr and AdAge represent a tiny sliver of what in-store numbers might have actually been. The number-one store by Foursquare checkins was Target, … Continued