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Mobile phones and tablets sales are exploding will continue to see considerably more mobile users. As of the end of 2013, 91% of adults in the US own a cell phone. 63% of those regularly use their phones to access websites. This will only rise as phones become faster and networks offer better Internet speeds.To ensure that you are reaching as many of your future clients as possible, it is essential to offer a website that is optimized for phone and tablet screens. In fact, it’s a good idea to start with a responsive, mobile friendly website and then adapt it to desktop and laptop screens.Mobile optimization is an area that is in rapid growth and more and more brands are struggling to stay up in the search results when mobile owners do searches. Unless you optimize your site for these users, you will miss out on a number of potential clients.