Good design doesn’t happen overnight; it takes hours upon hours of brainwork before a designer can even get started on your project.
Social media sharing is central to any content marketing strategy. Here’s how your business can get the most out of social shares.
Your website is broken up into many different pieces: RegistrationDomain Name Servers (DNS)SubdomainsHostingEmails Registration Registration is where you essentially license the use of your domain from ICANN. Domains are registered for a certain amount of time (usually in 1-year increments). Registering a domain is similar to signing a lease on an office space. You now have … Continued
DIYing your SEO? Our experts put together these 6 quick tips to help you improve your search engine optimization and attract more traffic.
With the recent announcement from Google that they will be requiring security certificates on websites (or face the consequences of being deemed “insecure), we have found ourselves installing certificates on many websites even in the past few days. Since we’ve gotten the process pretty dialed in, we thought that others might find our process valuable as … Continued
Google now penalizes websites that it doesn’t consider secure. Here’s what that means for your business, and what you can do to get secure.
Just as Instagram’s video features spelled doom for the fledgeling Vine, Instagram Stories are challenging Snapchat. Will Snapchat survive?
This is a paid plugin offered by Yoast, but if you have a brick-and-mortar store and need Local SEO, this plugin is a must! The Local SEO for WordPress plugin generates your address and opening hours information for you using shortcodes. More importantly, the output HTML is all properly wrapped in Schema tags. It’s a … Continued
This one is a no-brainer, the Yoast SEO plugin is my top recommended plugin for SEO optimization. There are a million posts online as to why it’s the best… Just go give one of those a read if you need more information. Yoast offers a premium version of his SEO plugin which does have some … Continued
Among the three main features offered by WP Optimize, our favorite is the link optimization option. Amongst the abilities found in that piece of the plugin are the following: Auto-create internal links based on keywords or category names in post contentAuto-create external links based on keywords in post content (hello affiliate links?)Auto-add no-follow attribute to external … Continued
SEOPressor is a bit of a secret weapon. We use this alongside our Yoast SEO plugin but use the features separately. This plugin gives the ability to do multiple keywords along with tying right into the recommended content. It also auto-decorates text in your content based on the keywords you choose. It will suggest keywords … Continued
The Redirection plugin provides an easy way to monitor any 404 errors on your site as well as creating 301 redirects while you’re at it.
One greatly underutilized search engine optimization tactic is image optimization, specifically regarding file names. The culprit is when we buy that super awesome photo from iStock and when it saves to your computer the file name is iStock8183952730-50872937.jpg. That is the most uninformative name an image could have. Then without thinking, we upload that image … Continued
Kwayy HTML Sitemap is a simple plugin that creates an HTML sitemap. The shortcode it generates can be placed on any page of your website (likely the Sitemap page). It also allows for ordering of post types as to rearrange them and show your more important content up top first, if you’d so desire. The … Continued
We have gone through a lot of image optimization plugins in our day, a lot. They all have their different perks, but none of them gave us the full package until we were introduced to Kraken. Kraken is a premium plugin that optimizes images at a phenomenal rate. Their site beautifully demonstrates the optimization process, … Continued
The Autoptimize (I hate trying to spell that) plugin is a HTML/CSS/JS minification and caching plugin. Easy setup, and quick configurations. Be sure to enable the advanced settings if you’re having any troubles with wonky-ness on your website after enabling some of the settings. There may be another box you need to check in order to … Continued
The Glue for Yoast SEO & AMP plugin is what adds all the Yoast meta-y goodness to the AMP versions created by the AMP plugin. This plugin is a must if you’re using the WordPress AMP plugin. It’s an easy install, and Yoast even goes above and beyond by adding some custom styling options for … Continued
The AMP plugin is a must if you want your website to possibly show up in the Google AMP Search Results. The AMP pages are basically super stripped-down versions of your webpage, using a slightly modified AMP-HTML markup that allows for super-fast page loads, basically instantaneous. This is awesome for a number of reasons. Upon activation, … Continued
Instagram just introduced Instagram for Business. Here’s how to get set up and start attracting new traffic right from your Instagram app.
Your content marketing or blogging strategy isn’t just for search engine optimization. Here’s why content creation is so important.
In an announcement made today by Facebook, your newsfeed will now become more focused on your friends and family and not so much on that really great cat video… Although it was a really great cat video… What is the newsfeed? In 2006 Facebook launched what they coined as the “newsfeed”. The newsfeed has come … Continued
Take advantage of summer, reach new customers, and grow your business with these 5 marketing tips especially designed for the summer months.
What is social reach? And why should you care? Well, let’s start our explanation with an example of social reach from many many years ago. Pretty much since the beginning, most people have had this weird desire to meet other people and stay in close contact with them. Over time we decided to give those people … Continued
Live Blogging from the Las Vegas Social Media Meetup Twitter: From Zero to Hero in 4 Weeks (10 minutes per weekday) Week 1 Day 1sign up or sign back inDay 2review who you’re following, unfollow anyone you don’t find interestingDay 3find and follow 5 interesting people (entertainers influencers, smart people)Day 4“like” 10 posts you find … Continued